(you can see it a little bigger and much clearer if you go to the studio aka site)
I got to be the co-designer on this spot for the BBC's coverage of the winter olympics. The director on the project was Marc Craste, whose work I have been watching since early college days. Between him and his team at Studio AKA, you can't really ask for more on a job like this. I thank them very much for picking me out and for solving all the problems after I got the fun part.
here is some of the work i turned in. It should be noted that these were mostly done over Marc's early previz work, which was already great-looking. Also all the character designs, including the main guy and the animals, are all Marc's.
and here's a long strip of other ones like that one.
and the official credits for the spot:
Comisioned by BBC / Red Bee Media
Agency: RKCR/Y&R
Director Marc craste
Co-Designer Jon Klassen
Produced by STUDIO AKA
more details and a nice clear version of the spot here: http://studioaka.squarespace.com/latest-news/2010/1/25/bbc-winter-olympics-2010.html
UPDATE:
this spot has done very well out in the big wide world. It won a BAFTA for Best Titles, and a Gold Lion at Cannes.
49 comments:
It's not nice to keep secrets like this...you bastard.
Congratulations and thank you for once again igniting me with jealous rage.
Gorgeous!! I saw this spot on the CBC here in Canada the other day and it blew me away. Great stuff. Love the richness of it.
I saw this today and thought either you'd worked on it, or they were ripping you off. Glad it's the former :) Beautiful spot.
Whaaaaat. I remember geeking out with you about AKA back in them good ol' days. That's fantastic that you were able to work with them on such a beautiful project.
it's a beauty klassen!
I like your work and the olympic film!
It looks freakin' amazing; I saw it on BBC and though, hey that looks like studio aka hired Klassen,
I've been watched the video 10 times. Superlative.
....e che Klassen
Gabriele
GREAT !
These are fantastic Jon!! They did a real great job of translating your style!
Yup. That was sick.
Fab, fab, fab, fab! Lucky you working with Mr Craste!
Amazing work. I guess I'm not the only one in the market for desktop background-versions of this one …?
That's truly incredible!!! Congratulations!
thats AWESOME man.
very very nice.
>oVi
Jon i said thank you i discoverd you 30 minutes ago ,guau never its late ,i really love all that your work sorry for my english.
Outstanding.
What a great blending of your flat style with 3D animation. Turned out really epic.
Wonderful work!
so beautiful, just saw it on TV!
I'll echo the comments of everyone else here - great work Jon! This whole piece came together really well.
Holy crap that was gorgeous, Jon.
this is amazing!
love it
love your work
This is so fantastic!
Wow...just wow.
One of my favorite commercials. Beautiful job! Saw your work in Design Sponge & wanted to stop by. Congratulations, you do lovely work.
I absolutely love this beautiful promo. It's a really eye catching and daring solution from the Beeb and made me stop what I was doing to watch it and want to know what it was.
I'm just disappointed it's not a promo for a new animated film!
Brilliant.
This is freakin great Jon!
your the best-est!
In-credible! You are such an inspiration!
man thanks everybody. i'm glad people like this one.
Super great!!!
Beautiful work! I love it! Wish it was feature length.
Was the artist Jeff Lemire - of Essex County fame involved in this - its very like his graphic novels - great stuff
i love your art, but i hate the olympics! i'm torn!
so cool!!
This is beautiful!
I got this shirt with little fish and a diver from Gallery Nucleus a long time ago and I just now realized that it's your design. I adore your style:)
This animation is awesome. It looks so raw.
Congratulations!
Stunning
Beautiful work! Simply striking.
I love your work! So awesome.
Your art touches me deeply, really. I love your atmospheres, your work on Coraline is amazing.
Greetings and compliments.
Federico Gaggero
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awsome!!!
flat out amazing..........
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really nice.. i like this ilustation
best regards from Germany
Nadia - juegos de vestir
beautiful illustrations. Lia Zas
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